Head of Activities

Head of Activities
Role Purpose
As part of the Senior Leadership Team on Park, as Head of Activities you will be responsible for delivering a great activities, entertainment and retail experience for all guests, ensuring every visitor to our park has a great time with memories that last a lifetime.    

Key Responsibilities
Lead a large Activities, Leisure, Entertainment and Retail Team to deliver an outstanding guest experience. Ensure all Health & Safety Requirements are met, risks identified, and solutions put in place. 
Monitors the P&L and takes action to deliver the contribution target and budgeted costs. Actively manages the ordering and control of stock. Ensures the department uses workforce tools to deliver wages in line with budget. 
Supports Team Managers to plan and manage the day to day activity and entertainment programme for guests, maximise sales potential and ensure first class retail standards in all shops. Seeks and responds to guest feedback, monitors Advocacy and NPS scores and responds quickly to address areas for improvement. 
Develops a high performing team through coaching and training.  Ensures all team have the relevant qualifications and receive the necessary training.  
Identifies talent and builds succession plans. Ensures all new team members receive an engaging 90-day induction and have clear goals set and effective performance reviews. 
Focused on team engagement and retention. Identifies areas of concern and implements necessary actions. 

Strong senior management and leadership experience, particularly leading broad teams
Ability to coach and give feedback to Team Managers and team to improve performance
Confident decision maker
Can exercise sound judgement and manage conflicting priorities when under pressure
Strong commercial acumen having had previous responsibility for financial budgets with the ability to manage costs in line with Department budgets
Excellent Communicator with the versatility to communicate at all levels

Expertise in Activities,  Leisure, Entertainment and Retail would be advantageous but not essential.
Expert understanding of related legislation advantageous.

The benefits of working with us:

Join us for the summer, with the potential to become permanent at the end of the year, we also have many permanent roles on offer too.
Competitive rates of pay
Accommodation available in many of our parks if you don’t live locally
50% off food in our restaurants and take away every shift you work
Regular team incentives with great rewards
Opportunity to earn an attractive bonus when you refer a friend to join our great team 
Holidays Discounts of 20% for all of your family & friends in Haven, Butlins & Warner Hotels
20% off in our shops and venues
Free use of Pool, Gyms and many other Leisure facilities  
Funded qualification development opportunities from Level 2 to Masters Degrees for permanent team members
Access to the Employee Assistance Programme including support for your wellbeing and free access to advice and expertise on financial and legal matters etc
Fantastic discounts when making purchases from most major retailors and hundreds of discounts on everyday purchases
Team Member of the Month Awards
Instant Recognition schemes with great rewards through our busiest times
Long Service awards for permanent team members

Safeguarding is one of our business priorities.  Our teams are committed to providing a safe and secure environment and promoting the welfare of children and young or vulnerable adults.

Lakeland Leisure Park


Moor Lane, Flookburgh, Cumbria LA11 7LT GBR



Employment Status


Employment Type


Effective Date

7 January 2022

Expiration Date

4 February 2022